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Why good enough wins every time
That thing you've been putting off until it's "perfect"? It's time to start it messy.
Perfectionism Is Just Fancy Procrastination
You've been planning that workout routine for three months. Researching the perfect diet. Waiting for the right time to start that project. Looking for the ideal conditions to make your move.
Here's what's really happening: you're using perfection as an excuse to avoid starting.
And while you're busy perfecting your plan, everyone else is out there making progress with their imperfect action.
The Perfection Trap
Your brain loves the perfection trap because it feels productive. You're researching, planning, optimising. But you're not actually doing anything that moves you forward.
Perfectionism isn't about high standards. It's about fear dressed up as excellence.
Fear of judgment. Fear of failure. Fear of not being good enough. So you keep tweaking, adjusting, and "getting ready" instead of getting started.

The Math of Mediocrity
Stanford research shows something fascinating: people who aim for "good enough" and act consistently outperform perfectionists by huge margins over time.
Here's the math:
Perfect plan executed 20% of the time = 20% results
Decent plan executed 80% of the time = 80% results
Consistency beats intensity. Always.
The person who works out imperfectly for a year will be fitter than the person who plans the perfect workout for a year and never starts.
Why Your Brain Chooses Perfect Over Progress
Your brain is wired to avoid uncertainty and social rejection. Perfectionism gives you control (or the illusion of it) and protects you from criticism.
But here's the brutal truth: perfect doesn't exist. You're chasing a moving target that keeps you stuck in place.
Meanwhile, life is happening. Opportunities are passing. Other people are building the life you're still planning.
The Power of Good Enough
Let's flip the script. What if "good enough" was actually good enough?
In fitness: A 20-minute walk beats a 2-hour gym session you never do.
In business: A simple website that goes live beats the perfect site that stays in development forever.
In relationships: A short, genuine text beats the perfect message you never send.
In creativity: A finished project beats a masterpiece that exists only in your head.
Good enough gets you in the game. Perfect keeps you on the sidelines.
How to Choose Progress Over Perfection
1. Set Minimum Viable Standards
Instead of "I'll work out for an hour," try "I'll put on my workout clothes." Instead of "I'll write 1000 words," try "I'll write one paragraph."
Lower the bar to start. You can always do more once you begin.
2. Use the 80% Rule
When something is 80% ready, ship it. Launch it. Start it. You'll learn more from doing it imperfectly than thinking about it perfectly.
The remaining 20% can be figured out in real time.
3. Time-Box Your Perfectionism
Give yourself exactly 30 minutes to make something as good as you can. When the timer goes off, you're done. Move forward with what you have.
4. Celebrate Messy Action
Every time you choose action over perfection, acknowledge it. Your brain needs to learn that starting messy leads to good outcomes.
Progress deserves more celebration than perfection.
Why This Matters for Getting Your Shit Together
People with their shit together aren't perfect. They're consistent. They start before they're ready, adjust as they go, and keep moving forward.
They understand that done is better than perfect, and started is better than planned.
Your life doesn't need to be perfect to be good. It just needs to be moving in the right direction.
Your Imperfect Action Challenge
Right now, identify one thing you've been putting off because it's not "ready" yet.
Then spend exactly 25 minutes working on it. Not planning it, not researching it, not perfecting it. Actually working on it.
When the timer goes off, you're done for today. Repeat tomorrow.
Reply with what you chose and how those 25 minutes felt.
Next week: "Why you keep choosing the wrong things (and how to fix your decision-making)"
Get Your Shit Together
P.S. Forward this to someone who's been "getting ready to get ready" for way too long. They need this nudge.